23 September 2003
Sophos broadens its reach in Brazil through local partners and the availability of its anti-virus solutions in Brazilian Portuguese
Sophos, a world leader in anti-virus solutions for businesses, announced that it is currently recruiting partners in Brazil to broaden its reach. With the availability of its anti-virus solutions in Brazilian Portuguese, now available on the web, Sophos will be able to market more effectively in Brazil.
Brazil is the most important market in South America based on size, technology and influence. Sophos has a tradition of expanding into new markets by recruiting strong partners. With Sophos's ongoing commitment and support to partners worldwide, the company has been very successful in over 150 countries. By recruiting partners in the major regions of Brazil, Sophos will be able to adequately cover not only the country but also the corporations that have offices in different areas. Sophos is selective about its partners and require that they all provide pre and post sales support and that they work aggressively. Sophos currently has four partners in Sao Paulo: Totalware, Gaia, Guidesoft and CLM Software; by mid October, the number of partners is expected to double.
"We expect Brazil to be our number one market, and that is why we are committed to investing time and resources, " said Robert Freeman, Director of Latin American Sales at Sophos, Inc. "Our focus markets are finance, large enterprise and universities. Although we expect to encounter some challenges, we are confident that with our long-term commitment to this market and with local expertise, we will be able to increase mind share and year over year growth, which Sophos has repeatedly demonstrated by Sophos in other markets."
According to analyst group, IDC, the anti-virus market is expected as a whole to grow at 15% annually between 2002 and 2007. This year, Sophos's revenue grew at 30% - almost twice the market rate, demonstrating the company's continued success in capturing market share in the highly competitive anti-virus market. Growth in Brazil is difficult to predict but experts state, Brazil's economy, as a whole, will grow from 4-5% in 2004. In technology, IDC predicts a 25% growth in the security segment.
About Sophos
Sophos enables enterprises all over the world to secure and control their IT infrastructure. Sophos's network access control, endpoint, web and email solutions simplify security to provide integrated defenses against malware, spyware, intrusions, unwanted applications, spam, policy abuse, data leakage and compliance drift. With over 20 years of experience, Sophos protects over 100 million users in nearly 150 countries with its reliably engineered security solutions and services. Recognized for its high level of customer satisfaction and powerful yet easy-to-use solutions, Sophos has received many industry awards, as well as positive reviews and certifications.
Sophos is headquartered in Boston, US and Oxford, UK. More information is available at www.sophos.com

